If you were to make €1 on the internet without gambling any of your own money, how would you do it? It is a lot tougher than you may think to make that first €1 but it is doable. I decided to write about this and make the Instagram post that I made because I think that making money online is something that is flaunted and promoted by those that are already doing it but to actually get to the position they’re in is very tough. Some people do it by selling people shit that they don’t need, others live the guru lifestyle convincing people that they need to do x to make money online (trying not to picture myself as this right now), and others simply lie about how they make money online. There is a minority of those who get there respectfully and in a way that doesn’t make other people’s lives worse off.
Leveraging the internet has been a hot topic since its inception in the 90s. However, unless you’re the best in your industry or you have access to incredible resources that give you a competitive advantage it is very hard to make that first buck. But just because it’s hard doesn’t mean you have to necessarily kick the bucket on making money online. Most companies today are leveraging the internet to reach their customers and sell them stuff that they may or may not need, so why can’t you use the internet to make money in your own way? Well, one of the reasons you will find it hard is due to the amount of competition. You may then think that all you need to do is find your target audience and niche right? Well, yes but there’s a high likelihood that your niche isn’t as big of a niche as you may think. There are a lot of people who may not be doing exactly what you’re doing but something along the lines of your niche, and if they’re doing that something better than you are, well then good luck convincing their audience or customers that you’re a better choice or person to follow.
This is where I think value comes in. If you’re dedicated to providing some sort of value to some sort of person, I think that it doesn’t matter then whether or not trying to sell them stuff or not. If by a significant enough level you can make another person’s life better off by leveraging the internet, then you’re already doing something right. You need to value-add in order to be in any way feasible of making that €1 online. So ask yourself how can you add value to other people’s lives? And then validate this, as an example when Amazon was first launching instead of making the assumption “people will want to buy books online”, they decided a better way to prove their assumption is by validating it. Amazon was better off making the statement “last month we sold 500 books online.”
I know this may be a very abstract explanation of the concept of adding value, but I hope you understand what I’m trying to get at here. Essentially, what I’m trying to say is you’ll need to become good at something that will help others. After that depending on how much value you add you will be able to monetize. BOCTAOA.
I will come back with a Part 2.